The Spur is Southampton’s first members only co-working space & innovation club. In addition to providing flexible co-working and event space, The Spur hosts weekly free talks and a summer camp for children.
The mark was informed by the original location of The Spur alongside a railroad track. A railway spur is where a line branches, evoking the branching path that innovation takes. In addition to the branding and collateral pieces, I was responsible for prototyping an interactive check-in kiosk and designing neon signage.