The Spur

The Spur is Southampton’s first members only co-working space & innovation club. In addition to providing flexible co-working and event space, The Spur hosts weekly free talks and a summer camp for children.

The mark was informed by the original location of The Spur alongside a railroad track. A railway spur is where a line branches, evoking the branching path that innovation takes. In addition to the branding and collateral pieces, I was responsible for prototyping an interactive check-in kiosk and designing neon signage.

Agency: White Space Group
Architectural Renderings: Studio 2FLA
  • the-spur-logo-hero
  • Proposed Location at 630 Hampton Rd.
    the-spur-630-hero-image
  • Rendering of mark as graphic element
    the-spur-603-inside-signage
  • Collateral: Mug & Tote
    the-spur-collateral-01
  • Check-in kiosk screens
    the-spur-check-in-kiosk-prototype-01
  • Neon Signs
    by-innovation-only-neon-sign